Working closely with Managing Director, plan, propose and implement
marketing activities targeting at Korean customers in EU countries. The main
responsibilities include: research, developing marketing plans, to include
pricing, discounts, incentives, business partners, advertisements, electronic
media and public relations
Undertake comprehensive research of opportunities for customers’
existing and new demand for logistics service, which may involve regular
meetings with Korean customers and studying public information
Research potential transportation service providers with the view of
collaborating on business operations
Develop comprehensive marketing plans targeting at Korean companies
in EU countries
Effectively execute marketing activities, communicating all plans
with colleagues through updates, meetings and presentations
Appoint and liaise with external service providers over booking,
handling and tracking of consignment movement
Develop marketing materials including brochures, press releases, and
promotional letters written in English and Korean
Design, launch and update the company’s website with details and
business information
Customer meetings. Develop and present business proposals for
customers to maximize the efficiency of their logistics operations between EU
and Korea
Perform data driven analysis on major customers and their logistics
activities to identify business opportunities. |